1.     Contracts:  Before, there were no contracts.  You signed up or you didn’t.  When it’s the only game in town, you have to play by their rules.  Nowadays, you’ll see these ultra-fabulous rates bandied about but it’s only by carefully scrutinizing the fine print that you’ll discover those wonderful rates come with a one-year lock-down or other catches.

PSE&G serves nearly three quarters of New Jersey's population in a service area that spans the state from Bergen to Gloucester Counties. PSE&G is the largest provider of electric service, servicing 2.2 million customers in more than 300 urban, suburban and rural communities, including New Jersey's six largest cities. The current PSE&G Price to Compare for electricity supply is 12.598¢ per kWh — effective 10/1/2016 through 5/1/17.
As a residential or commercial customer, you’ll enjoy competitive rates, flexible contracts, and personalized plans that give you the power to choose what’s best for you. And we offer no-deposit electricity for well-qualified customers and deposit payment plans for those with less than desirable credit so that switching retail electric providers won’t break the bank.‡ When you switch to Amigo Energy today, you’ll switch on the power of convenience and affordability.
Statement regarding savings: How your price compares. This is usually a generic statement that you may or may not be getting a better price than you would from the utility company, also known as the Electric Distribution Company, or EDC. Your local EDC sets a “price to compare” and any competitors’ plan may be lower or higher by several cents a kWh.
Generation / supply price: What you pay. Unlike other states, Pennsylvania keeps cost per kWh easy to understand. Other states muddy the waters by including fees and discounts applied according to usage amounts in the quoted rate. PA companies show you you one steady rate. If you’re looking at a variable plan, this cost will reflect your first month only. If it is a special introductory rate, they’ll tell you how long it lasts.
Since the 1990s, many regions have opened up the generation and distribution of electric power to provide a more competitive electricity market. While such markets can be abusively manipulated with consequent adverse price and reliability impact to consumers, generally competitive production of electrical energy leads to worthwhile improvements in efficiency. However, transmission and distribution are harder problems since returns on investment are not as easy to find.